PR Awards Asia
2017

IMPORTANT DATES

 

Call for Entries 10 February 2017
Early Bird Entries Deadline
24 March 2017  
Extended Deadline
20 April 2017
 
Shortlist Announcement 12 May 2017  
Awards Night 6 June 2017  

             

 

I'm delighted to invite you to participate in this year's PR Awards celebrating the most inspired and successful campaigns, companies and individuals in Asia-Pacific's communications industry.

 

These awards are unique in their efforts to shine the spotlight on the work, communicators and agencies in Asia-Pacific — those that are defining cutting-edge thinking and driving the public relations industry forward.

 

In our commitment to delivering an awards programme that showcases the industry’s best and brightest, we are inviting entries from across the region that illustrate best strategies and achievements that have been transforming businesses and brands.

 

The judging, as always, will be led by leading professionals from the in-house ranks, as well as senior agency executives. The judges will ensure that entries are reviewed according to the demanding set of criteria.

 

If you believe your work has achieved real resonance and created a compelling relationship with consumers, this is your chance for appraisal by the industry’s leading PR luminaries.

 

We look forward to another truly competitive year and uncovering work that’s innovative and inspirational.

 

Good luck!

 

Atifa Hargrave-Silk
Brand Director
Haymarket Media


VIEW 2017 CATEGORIES >>

 

Testimonials from our 2017 judges

It was great to see all the PR talents from around the region being recognised for their innovative, creative work. I look forward to being part of it again next year!

 

Eva Sogbanmu
Director of External Communications, Asia Pacific
Jones Lang LaSalle

 

 

It’s absolutely an amazing experience to admire and evaluate all the creative cases coming from different Asia markets. I really see powerful ideas rooted in cultures but its influence reach across markets.

Kevin Chiu

Vice President

DEVRIES GLOBAL

 

 

 

 

The standard of entries was very high, and provided an excellent representation of the best work currently being done across the industry. With the landscape changing so fast, it was fascinating to see examples of how agencies are creating integrated campaigns based on strong research and insights, with earned engagement at the core 

John Bailey

Partner & Managing Director

Ketchum Singapore

 

 

 

 

The PR Awards are clearly the region’s most prestigious awards judging from the sheer number of entries and the high standards every year. The atmosphere at the Awards was great – guests clearly enjoyed themselves and it’s evident the awards mean a lot to the nominees and winners. It’s been an honour and pleasure to be part of the PR Awards, and it’s simply fantastic to be able to celebrate the PR industry’s trusted authority of quality, hard work, best works and achievements in the region.

Frazer Neo Macken

Vice President, Communications, Asia Pacific

Electrolux Asia Pacific

 

 

 

 

It’s been a pleasure to once again serve as a judge for the PR Awards Asia.  As judges, we enjoy the privilege of reviewing the most sophisticated campaigns at work in the Asian communications industry.  It’s gratifying to witness that ‘what we do’ continues to evolve beyond our traditional roots into fully integrated, multi-channel strategies – the best of which are rooted in insights and creativity.  I look forward to being on the front lines as this evolution continues, particularly as we become more adept at embracing technological advances and using that technology to build and protect brands, influence public opinion – and ultimately drive business results.  PR Awards Asia reminds us why there’s never been a more exciting time to be in our business.

 

John Morgan
President and CEO, Asia(President and CEO, Japan, Representative Director
Hill + Knowlton Strategies

 

 

 

 

The use of social insights in creative, and technology in execution, really piqued my interest this year and there were a few clear winners that were head and shoulders above the rest. Some required significant budgets but some were clever partnerships and stories that were so on the mark in terms of audience relevancy that their success shone through in their business results. Having said that, many of the entries I looked at were average at best, missing either insights or results and often being a fairly standard idea. Personally I think this indicates the need for the industry to be resolute in what we deem excellence in communications.

 

Jane Morgan

Managing Director

Golin, Hong Kong